Strategies for Converting and Retaining Customers Online
Completed by Kimberly Tyms
July 15, 2025
10 hours (approximately)
Kimberly Tyms's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Conversion Funnel Analysis
- Category: Target Market
- Category: Customer Retention
- Category: Search Engine Marketing
- Category: Customer Engagement
- Category: Pay Per Click Advertising
- Category: Target Audience
- Category: Keyword Research
- Category: Marketing
- Category: Online Advertising
- Category: Digital Advertising
- Category: Digital Marketing Campaigns
