Marketing Management Essentials: Price and Place
Completed by Tiffanie KRESSMANN
March 17, 2026
2 hours (approximately)
Tiffanie KRESSMANN's account is verified. Coursera certifies their successful completion of Marketing Management Essentials: Price and Place
What you will learn
Understand the product lifecycle
Learn how to deliver value to customers by discussing main pricing strategies
Acquire insights in distribution channels
Skills you will gain
- Category: Branding
- Category: Product Marketing
- Category: Product Management
- Category: New Product Development
- Category: Content Marketing
- Category: Marketing Channel
- Category: Brand Management
- Category: Product Lifecycle Management
- Category: Product Development
- Category: Revenue Management
- Category: Product Strategy
- Category: Commercialization
