Developing a Winning Marketing Strategy
Completed by NORHAYATI BINTI MASOL
April 20, 2026
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Audience
- Category: Market Analysis
- Category: Brand Management
- Category: Customer Analysis
- Category: Target Market
- Category: Marketing Strategies
- Category: Value Propositions
- Category: Strategic Marketing
- Category: Market Research
- Category: Customer Insights
- Category: Marketing
- Category: Marketing Planning

