Business Intelligence and Competitive Analysis
Completed by Maelle Tchoukriel--Eyraud
May 31, 2025
16 hours (approximately)
Maelle Tchoukriel--Eyraud's account is verified. Coursera certifies their successful completion of Business Intelligence and Competitive Analysis
What you will learn
Industry analysis: industry trend, risk, and competition intensity, value chain analysis.
Competition positioning: where does the company stand in the competitive landscape? Abnormalities and alarms.
Enterprise diagnosis: strengths and weaknesses, performance drivers and levers, breakdown analysis to identify the problems and causes.
Skills you will gain
- Category: Business Strategy
- Category: Key Performance Indicators (KPIs)
- Category: Competitive Analysis
- Category: Management Consulting
- Category: Competitive Intelligence
- Category: Strategic Thinking
- Category: Consulting
- Category: Benchmarking
- Category: Risk Analysis
- Category: Data Storytelling
- Category: Business Intelligence
- Category: Root Cause Analysis
