Developing a Winning Marketing Strategy
Completed by Marco Scopacasa
August 31, 2025
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Strategic Marketing
- Category: Consumer Behaviour
- Category: Target Market
- Category: Value Propositions
- Category: Brand Marketing
- Category: Brand Awareness
- Category: Product Marketing
- Category: Marketing Strategies
- Category: Market Analysis
- Category: Competitive Analysis
- Category: Brand Strategy
- Category: Product Planning
