Trademark Law
Completed by Benjamin Hamilton Truswell
November 19, 2024
18 hours (approximately)
Benjamin Hamilton Truswell's account is verified. Coursera certifies their successful completion of Trademark Law
What you will learn
Define the scope and subject matter of trademark protection
Evaluate the usefulness and limits of seeking trademark protection
Formulate a strategy for creating and protecting a strong trademark
Design processes to maintain ownership and control of a trademark and respond to possible infringement
Skills you will gain
- Category: Brand Marketing
- Category: Packaging and Labeling
- Category: Asset Protection
- Category: Intellectual Property
- Category: Brand Strategy
- Category: Branding
- Category: Registration
- Category: Legal Risk
- Category: Marketing
- Category: Brand Management
- Category: Strategic Planning
- Category: Legal Strategy
