Marketing Analytics Foundation
Completed by XIAOYI ZHANG
November 3, 2025
11 hours (approximately)
XIAOYI ZHANG's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
- Category: Web Analytics
- Category: Application Programming Interface (API)
- Category: Information Privacy
- Category: Google Analytics
- Category: Marketing
- Category: Data Collection
- Category: Data Capture
- Category: Meta Ads Manager
- Category: Digital Marketing
- Category: Data-Driven Marketing
- Category: Data Integration
- Category: Law, Regulation, and Compliance
