Business-to-Consumer (B2C) Sales Strategies and Techniques
Completed by Darja Guzhova
November 13, 2025
2 hours (approximately)
Darja Guzhova's account is verified. Coursera certifies their successful completion of Business-to-Consumer (B2C) Sales Strategies and Techniques
What you will learn
Demonstrate an understanding of B2C Sales and identify relevant examples.
Apply strategies to identify your target audience.
Demonstrate effective communication and product knowledge to build consumer trust.
Apply basic sales techniques to convert prospects into customers.
Skills you will gain
- Category: Oral Expression
- Category: Customer Engagement
- Category: Business-To-Consumer
- Category: Communication
- Category: Target Audience
- Category: Target Market
- Category: Sales
- Category: Persona Development
- Category: Verbal Communication Skills
- Category: Closing (Sales)
- Category: Sales Prospecting
- Category: Selling Techniques
