Developing a Winning Marketing Strategy
Completed by AFIQAH QUMAIRA BINTI SHAMSHUL KAMAR
January 29, 2025
16 hours (approximately)
AFIQAH QUMAIRA BINTI SHAMSHUL KAMAR 's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Customer Analysis
- Category: Marketing Management
- Category: Marketing Strategy and Techniques
- Category: Product Planning
- Category: Branding
- Category: Product Marketing
- Category: Market Analysis
- Category: Brand Management
- Category: Target Audience
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Target Market
