Strategies for Converting and Retaining Customers Online
Completed by Sharon Nugent Kestenberg
January 2, 2024
10 hours (approximately)
Sharon Nugent Kestenberg's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Target Audience
- Category: Keyword Research
- Category: Customer Acquisition Management
- Category: Digital Advertising
- Category: Target Market
- Category: Customer Retention
- Category: Conversion Funnel Analysis
- Category: Marketing
- Category: Digital Marketing Campaigns
- Category: Online Advertising
- Category: Customer Engagement
- Category: Pay Per Click Advertising
