Strategies for Converting and Retaining Customers Online
Completed by Sharon Nugent Kestenberg
January 2, 2024
10 hours (approximately)
Sharon Nugent Kestenberg's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Pay Per Click Advertising
- Category: Target Audience
- Category: Online Advertising
- Category: Marketing
- Category: Digital Advertising
- Category: Digital Marketing Campaigns
- Category: Customer Engagement
- Category: Customer Acquisition Management
- Category: Conversion Funnel Analysis
- Category: Target Market
- Category: Customer Retention
- Category: Paid media
