Attract and Engage Customers with Digital Marketing
Completed by Laurence Akpu Izu-George
January 21, 2023
14 hours (approximately)
Laurence Akpu Izu-George's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Customer Engagement
- Category: Google Ads
- Category: Customer Analysis
- Category: Online Advertising
- Category: Conversion Funnel Analysis
- Category: Digital Marketing
- Category: Digital Advertising
- Category: Target Audience
- Category: Search Engine Marketing
- Category: Marketing Strategy and Techniques
- Category: Keyword Research
- Category: Marketing Strategies
