Global Strategy II: Doing Business in The Global Economy
Completed by Wolfgang Ruffert
March 14, 2025
12 hours (approximately)
Wolfgang Ruffert's account is verified. Coursera certifies their successful completion of Global Strategy II: Doing Business in The Global Economy
What you will learn
Understand the different options multinationals have when deciding to operate abroad.
Determine when to go global small, big, fast, or slow.
Determine the best strategy to enter global markets according to the firm's characteristics.
Understand the effects of politics on the strategy of firms operating globally.
Skills you will gain
- Category: Strategic Thinking
- Category: Mergers & Acquisitions
- Category: Decision Making
- Category: Business Development
- Category: Strategic Partnership
- Category: International Relations
- Category: Competitive Analysis
- Category: New Business Development
- Category: Business Strategy
- Category: Market Opportunities
- Category: Go To Market Strategy
- Category: Strategic Planning
