Social Media Management
Completed by Weng Hei Lam
October 21, 2025
18 hours (approximately)
Weng Hei Lam's account is verified. Coursera certifies their successful completion of Social Media Management
What you will learn
How to establish and manage a social media presence
How to create a brand, tone, and voice for a social media presence
How to manage a content calendar for a social media presence
How to evaluate the performance of content on social media and how to iterate on that performance
Skills you will gain
- Category: Drive Engagement
- Category: Generative AI Agents
- Category: Social Media Content
- Category: Content Marketing
- Category: Instagram
- Category: Social Media Analytics
- Category: Social Media Marketing
- Category: Web Presence
- Category: Customer Engagement
- Category: Content Scheduling
- Category: Branding
- Category: Content Management
