Building Generative AI Capabilities
Completed by Cheuk Fai Wong
February 26, 2026
3 hours (approximately)
Cheuk Fai Wong's account is verified. Coursera certifies their successful completion of Building Generative AI Capabilities
What you will learn
You will learn the key strategic considerations of change management and ethics in Generative AI.
You will learn how to create a customer journey map.
Skills you will gain
- Category: Responsible AI
- Category: AI Product Strategy
- Category: Customer Relationship Management
- Category: Change Management
- Category: Customer experience strategy (CX)
- Category: Organizational Change
- Category: Design Thinking
- Category: Strategic Marketing
- Category: Marketing Planning
- Category: Marketing Strategy and Techniques
- Category: Generative AI
- Category: Marketing Strategies

