- Target Audience
- Persona (User Experience)
- Communication Strategy
- Brand Management
- Content Marketing
Content Strategy for Professionals
Completed by Gabriel José Goyo
December 23, 2019
Approximately 1 months at 10 hours a week to completeGabriel José Goyo's account is verified. Coursera certifies their successful completion of Northwestern University Content Strategy for Professionals Specialization.
Course Certificates Completed
Content Strategy for Professionals: Capstone Project
Content Strategy for Professionals: Ensuring Your Content's Impact
Content Strategy for Professionals: Managing Content
Content Strategy for Professionals: Engaging Audiences
Content Strategy for Professionals: Expanding Your Content’s Reach
What you will learn
Audience engagement through strategic story-telling
Content management
Engaging with multi-channel digital communities
Maximizing content impact
Skills you will gain
Course Certificates
Earned after completing each course in the Specialization
Content Strategy for Professionals: Capstone Project
Northwestern University
Taught by: John Lavine, Candy Lee & Randy Hlavac
Completed by: Gabriel José Goyo by December 23, 2019
4 weeks of study, 3-4 hours/week
Content Strategy for Professionals: Ensuring Your Content's Impact
Northwestern University
Taught by: Candy Lee, John Lavine & Randy Hlavac
Completed by: Gabriel José Goyo by November 14, 2019
1-3 hours/week
Content Strategy for Professionals: Managing Content
Northwestern University
Taught by: Candy Lee, John Lavine & Randy Hlavac
Completed by: Gabriel José Goyo by September 2, 2019
1-3 hours/week
Content Strategy for Professionals: Engaging Audiences
Northwestern University
Taught by: John Lavine, Candy Lee & Randy Hlavac
Completed by: Gabriel José Goyo by August 1, 2019
4.5 hours of videos and peer review
Content Strategy for Professionals: Expanding Your Content’s Reach
Northwestern University
Taught by: John Lavine, Candy Lee & Randy Hlavac
Completed by: Gabriel José Goyo by October 2, 2019
1-3 hours/week