Developing a Marketing Mix for Growth
Completed by Minh Nguyen
March 10, 2025
13 hours (approximately)
Minh Nguyen's account is verified. Coursera certifies their successful completion of Developing a Marketing Mix for Growth
What you will learn
List all elements of the Marketing Mix and explain the role each element plays in creating value.
Evaluate the use of different Channels of Distribution by existing businesses.
Critique Advertising execution and create a persuasive Advertising piece.
Develop a Marketing Plan proposal.
Skills you will gain
- Category: Consumer Behaviour
- Category: Market Opportunities
- Category: Strategic Marketing
- Category: Value Propositions
- Category: Product Assortment
- Category: Promotional Strategies
- Category: Product Lifecycle Management
- Category: Marketing Communications
- Category: Product Planning
- Category: Writing
- Category: Marketing Channel
- Category: Integrated Marketing Communications
