Foundations of Sports Marketing
Completed by Jana Ballieul
September 23, 2026
19 hours (approximately)
Jana Ballieul's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Marketing
- Category: Return On Investment
- Category: Sales Process
- Category: Brand Management
- Category: Advertising
- Category: Product Marketing
- Category: Strategic Partnership
- Category: Data Analysis
- Category: Customer Engagement
- Category: Creative Thinking
- Category: Stakeholder Management
- Category: Marketing Strategy and Techniques
