GenAI for Product Marketers: Data-Driven Campaigns
Completed by Ada Silvia Piñatelli Lopez
September 15, 2025
3 hours (approximately)
Ada Silvia Piñatelli Lopez's account is verified. Coursera certifies their successful completion of GenAI for Product Marketers: Data-Driven Campaigns
What you will learn
Analyze GenAI fundamentals and their application in marketing
Demonstrate the practical application of key GenAI marketing tools
Optimize campaigns using data-driven frameworks for GenAI implementation
Evaluate campaign performance metrics to make strategic decisions using AI tools
Skills you will gain
- Category: Campaign Management
- Category: Marketing Analytics
- Category: Digital Marketing Campaigns
- Category: ChatGPT
- Category: Product Marketing
- Category: AI Personalization
- Category: Target Audience
- Category: Data-Driven Marketing
- Category: Automation
- Category: Predictive Analytics
- Category: Generative AI
- Category: Marketing Strategies
