Nestlé's Introduction to Marketing - with Abigail Laursen
Completed by Aylin Guliyeva
October 10, 2025
3 hours (approximately)
Aylin Guliyeva's account is verified. Coursera certifies their successful completion of Nestlé's Introduction to Marketing - with Abigail Laursen
What you will learn
Navigate the complexities of global marketing.
Understand consumer behavior.
Measure marketing performance.
Execute effective global marketing communications.
Skills you will gain
- Category: Strategic Marketing
- Category: Marketing Strategy and Techniques
- Category: Market Opportunities
- Category: Marketing Planning
- Category: Competitive Analysis
- Category: Branding
- Category: Marketing Communications
- Category: Marketing Analytics
- Category: Brand Management
- Category: Marketing Effectiveness
- Category: Product Development
- Category: Global Marketing
