Google Ads for Beginners
Completed by Caleb Preston Fleming
July 4, 2025
2 hours (approximately)
Caleb Preston Fleming's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Marketing
- Category: Search Engine Marketing
- Category: Return On Investment
- Category: Pay Per Click Advertising
- Category: Keyword Research
- Category: Online Advertising
- Category: Target Audience
- Category: Digital Advertising
- Category: Campaign Management
- Category: Advertising Campaigns
- Category: Digital Marketing
- Category: Google Ads
