The "What" of the Marketing Strategy
Completed by Suhani Kulkarni
October 29, 2025
3 hours (approximately)
Suhani Kulkarni's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Marketing Effectiveness
- Category: Customer Engagement
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
- Category: Key Performance Indicators (KPIs)
- Category: Market Analysis
- Category: Branding
- Category: Marketing Strategies
- Category: Brand Strategy
- Category: Performance Measurement
- Category: Marketing Management
- Category: Consumer Behaviour
