The "What" of the Marketing Strategy
Completed by Suhani Kulkarni
October 29, 2025
3 hours (approximately)
Suhani Kulkarni's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Marketing Planning
- Category: Value Propositions
- Category: Marketing
- Category: Brand Strategy
- Category: Marketing Effectiveness
- Category: Branding
- Category: Marketing Strategies
- Category: Key Performance Indicators (KPIs)
- Category: Market Analysis
- Category: Customer Engagement
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
