Google Ads for Beginners
Completed by Gemma Meeki Powell
February 19, 2025
2 hours (approximately)
Gemma Meeki Powell's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Pay Per Click Advertising
- Category: Search Engine Marketing
- Category: Target Audience
- Category: Digital Marketing
- Category: Digital Advertising
- Category: Google Ads
- Category: Advertising Campaigns
- Category: Advertising
- Category: Marketing
- Category: Online Advertising
- Category: Campaign Management
- Category: Paid media
