Foundations of Sports Marketing
Completed by Sourena Ayyoubzadeh
January 10, 2026
19 hours (approximately)
Sourena Ayyoubzadeh's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Marketing
- Category: Advertising
- Category: Sales Process
- Category: Product Marketing
- Category: Return On Investment
- Category: Branding
- Category: Key Performance Indicators (KPIs)
- Category: Stakeholder Management
- Category: Price Negotiation
- Category: Consumer Behaviour
- Category: Public Relations
- Category: Creative Thinking
