Google Ads for Beginners
Completed by Joan Elvi Olorvida Lapatha
January 30, 2026
2 hours (approximately)
Joan Elvi Olorvida Lapatha's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Pay Per Click Advertising
- Category: Online Advertising
- Category: Digital Marketing
- Category: Digital Advertising
- Category: Return On Investment
- Category: Advertising Campaigns
- Category: Advertising
- Category: Keyword Research
- Category: Marketing
- Category: Paid media
- Category: Search Engine Marketing
- Category: Target Audience
