Content Strategy, CMS & Digital Marketing Tools
Completed by Seth Clarke
June 28, 2026
11 hours (approximately)
Seth Clarke's account is verified. Coursera certifies their successful completion of Content Strategy, CMS & Digital Marketing Tools
What you will learn
Use CMS and marketing tools to create and manage digital content.
Develop audience-focused content strategies using storytelling and personas.
Analyze campaign performance using SEO, automation, and analytics tools.
Skills you will gain
- Category: Persona Development
- Category: Digital Marketing Tools
- Category: Marketing Strategy and Techniques
- Category: Digital Marketing
- Category: Social Media Marketing
- Category: Web Analytics and SEO
- Category: Marketing Strategies
- Category: Content Management Systems
- Category: Storytelling
- Category: MarTech
- Category: Content Management
- Category: Social Media Management
