The Marketing Plan
Completed by Juana Valentina Gutierrez Garcia
February 23, 2024
16 hours (approximately)
Juana Valentina Gutierrez Garcia's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Marketing Channel
- Category: Marketing Management
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Customer Retention
- Category: Marketing Communications
- Category: Performance Measurement
- Category: Performance Metric
- Category: Financial Management
- Category: Customer Analysis
- Category: Market Research
- Category: Customer Acquisition Management
