Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Gustavo Echevarria
September 9, 2017
18 hours (approximately)
Gustavo Echevarria's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Search Engine Optimization
- Category: Social Media Marketing
- Category: Marketing Management
- Category: Social Media
- Category: Digital Marketing
- Category: Marketing Strategies
- Category: Direct Marketing
- Category: Strategic Marketing
- Category: Search Engine Marketing
- Category: Marketing
- Category: Content Marketing
- Category: Digital Media Strategy
