The Marketing Plan
Completed by FARRIED JASON DUFRENE
June 6, 2021
16 hours (approximately)
FARRIED JASON DUFRENE's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Planning
- Category: Competitive Analysis
- Category: Goal Setting
- Category: Profit and Loss (P&L) Management
- Category: Product Planning
- Category: Business Planning
- Category: Product Marketing
- Category: Market Analysis
- Category: Marketing
- Category: Strategic Marketing
- Category: Marketing Effectiveness
- Category: Marketing Planning
