Foundations of Sports Marketing
Completed by Christopher Grim Cowen
April 13, 2026
19 hours (approximately)
Christopher Grim Cowen's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Marketing Strategy and Techniques
- Category: Return On Investment
- Category: Marketing
- Category: Stakeholder Management
- Category: Strategic Partnership
- Category: Data Analysis
- Category: Consumer Behaviour
- Category: Brand Management
- Category: Customer Engagement
- Category: Sales Process
- Category: Product Marketing
- Category: Public Relations
