Sustainable Marketing and Consumer Trends
Completed by Lidet Ebeyan
April 22, 2026
19 hours (approximately)
Lidet Ebeyan's account is verified. Coursera certifies their successful completion of Sustainable Marketing and Consumer Trends
What you will learn
Create a marketing strategy that supports a circular business model.
Identify key motivators and barriers that influence sustainable consumer behavior.
Discover how a company's purpose, values, and messaging shape a sustainability-aligned brand.
Apply knowledge of policy, market trends, and traceability tools to develop sustainability messaging.
Skills you will gain
- Category: Branding
- Category: Regulatory Compliance
- Category: Marketing Communications
- Category: Sustainability Standards
- Category: Brand Marketing
- Category: Customer Engagement
- Category: Driving engagement
- Category: Digital Marketing
- Category: Market Opportunities
- Category: Sustainable Business
- Category: Advertising
- Category: Emerging Technologies
