Google Search Advertising Foundations
Completed by Nguyen Hoang Bao Phuong
June 22, 2025
22 hours (approximately)
Nguyen Hoang Bao Phuong's account is verified. Coursera certifies their successful completion of Google Search Advertising Foundations
What you will learn
The benefits and capabilities of Google Ads
The fundamentals of keyword targeting, research, and planning
Essential terms and metrics to assess a Google Ads campaign
How assets can affect campaign performance
Skills you will gain
- Category: Pay Per Click Advertising
- Category: Google Ads
- Category: Performance Metric
- Category: Automation
- Category: Digital Advertising
- Category: Advertising
- Category: Online Advertising
- Category: Marketing Strategies
- Category: Keyword Research
- Category: Campaign Management
- Category: Performance Measurement
- Category: Search Engine Marketing
