Business Strategy: Creating Competitive Advantage
Completed by MOHD REDZUAN ALIM
September 26, 2026
13 hours (approximately)
MOHD REDZUAN ALIM's account is verified. Coursera certifies their successful completion of Business Strategy: Creating Competitive Advantage
What you will learn
Assess an organization’s strategic position using PESTEL, Porter’s Five Forces, and SWOT to analyze external environments and internal capabilities.
Formulate growth and competitive strategies using positioning, portfolio analysis, and market-entry decisions like build, buy, or license.
Design forward-looking strategies using scenario planning and innovation frameworks to navigate disruption and achieve long-term success.
Develop end-to-end strategic plans and translate insights into executive presentations and implementation roadmaps for decision-making and execution.
Skills you will gain
- Category: Strategic Planning
- Category: Market Research
- Category: Contingency Planning
- Category: New Business Development
- Category: Management Consulting
- Category: Stakeholder Communications
- Category: Analysis
- Category: Strategic Communication
- Category: Business Consulting
- Category: Competitive Analysis
- Category: Scenario Testing
- Category: Market Share

