Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Hiu Ning To
January 5, 2016
18 hours (approximately)
Hiu Ning To's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Search Engine Optimization
- Category: Social Media Marketing
- Category: Marketing Management
- Category: Search Engine Marketing
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Web Analytics and SEO
- Category: Marketing
- Category: Social Media
- Category: Digital Marketing
- Category: Digital Brand Strategy
- Category: Digital Media Strategy
