Programmatic Advertising
Completed by Eric Zhinin
March 19, 2026
11 hours (approximately)
Eric Zhinin's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Advertising Campaigns
- Category: Contextual Advertising
- Category: Target Audience
- Category: Data Ethics
- Category: Content Strategy
- Category: Google Ads
- Category: Online Advertising
- Category: Data-Driven Marketing
- Category: Advertising
- Category: Paid media
- Category: Media Buying
- Category: Digital Media Strategy
