Mastering Retail Sales Psychology and Buyer Behavior
Completed by Rajae Hajli
October 13, 2025
hours (approximately)
Rajae Hajli's account is verified. Coursera certifies their successful completion of Mastering Retail Sales Psychology and Buyer Behavior
What you will learn
Explain how neuroscience influences modern B2B buyer decision-making.
Apply AI-driven tools and sales psychology techniques to analyze buyer intent and engagement patterns.
Differentiate emotional and logical triggers that shape customer behavior across modern retail and B2B sales environments.
Design high-impact sales strategies using frameworks like E.P.I.C. and V.I.B.E. to improve persuasion and conversions.
Skills you will gain
- Category: Overcoming Objections
- Category: Consumer Behaviour
- Category: Customer Analysis
- Category: Stakeholder Engagement
- Category: Selling Techniques
- Category: Sales Training
- Category: Analysis
- Category: Sales Strategy
- Category: Closing (Sales)
- Category: Non-Verbal Communication
- Category: Behavioral Economics
- Category: Retail Sales
