AI for Customer Experience with Chatbots and Analytics
Completed by Beatriz Martínez García
March 3, 2026
3 hours (approximately)
Beatriz Martínez García's account is verified. Coursera certifies their successful completion of AI for Customer Experience with Chatbots and Analytics
What you will learn
Identify the potential applications of AI technologies in enhancing customer experience.
Analyze the impact of personalization, chatbots, and predictive analytics on customer engagement.
Design and implement AI-driven strategies for improving customer interactions using tools like Perplexity AI, Claude, and Google Gemini GEM.
Evaluate ethical considerations and construct guidelines for responsible AI adoption in customer experience initiatives.
Skills you will gain
- Category: Customer Insights
- Category: Customer experience strategy (CX)
- Category: Data-Driven Decision-Making
- Category: Brand Loyalty
- Category: Customer Service
- Category: Artificial Intelligence
- Category: Customer experience improvement
- Category: Customer Analysis
- Category: Predictive Analytics
- Category: Agentic Workflows
- Category: Responsible AI
- Category: Generative AI
