Product Management: Initial Product Strategy and Plan
Completed by YALENA VASTI ROMAO DE ANDRADE
June 8, 2026
18 hours (approximately)
YALENA VASTI ROMAO DE ANDRADE's account is verified. Coursera certifies their successful completion of Product Management: Initial Product Strategy and Plan
What you will learn
Identify the product concept using tools and techniques
Perform a product external assessment and internal assessment and record your findings in a SWOT template
Analyze market and solution requirements and develop a market requirements document (MRD)
Develop a product roadmap and perform a financial analysis using a business case
Skills you will gain
- Category: Product Management
- Category: Product Roadmaps
- Category: Market Analysis
- Category: Financial Analysis
- Category: Project Management
- Category: Product Planning
- Category: Product Requirements
- Category: Competitive Analysis
- Category: New Product Development
- Category: Market Research
- Category: Agile Product Development
- Category: Product Development
