Programmatic Advertising
Completed by Eric Myers-Tayne
December 16, 2020
10 hours (approximately)
Eric Myers-Tayne's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Contextual Advertising
- Category: Campaign Planning
- Category: Performance marketing
- Category: Campaign Management
- Category: Digital Advertising
- Category: Advertising
- Category: Blogs
- Category: Target Audience
- Category: Data-Driven Marketing
- Category: Digital Media Strategy
- Category: Online Advertising
- Category: Data Ethics
