Digital Marketing
Completed by Edward Nelson Horsey
February 23, 2026
20 hours (approximately)
Edward Nelson Horsey's account is verified. Coursera certifies their successful completion of Digital Marketing
What you will learn
Define what digital marketing is and how it applies to modern business
Plan and launch a digital marketing campaign with measurable outcomes
Apply B2B marketing tactics to specific audience segments
Use digital marketing tools like Adobe Express to create and manage content
Skills you will gain
- Category: Lead Generation
- Category: Marketing Effectiveness
- Category: Marketing Planning
- Category: Product Promotion
- Category: Advertising
- Category: Marketing Strategy and Techniques
- Category: Customer Relationship Management
- Category: Digital Marketing Campaigns
- Category: Conversion Funnel Analysis
- Category: Driving engagement
- Category: Promotions and Campaigns
- Category: Adobe Express
