Introduction to Public Relations
Completed by Caleigh Russo
September 1, 2025
26 hours (approximately)
Caleigh Russo's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Program Evaluation
- Category: Media Relations
- Category: Media Strategy
- Category: Marketing and Public Relations
- Category: Content Creation
- Category: Target Audience
- Category: Performance Metric
- Category: Strategic Communication
- Category: Public Relations
- Category: AI literacy
- Category: Ethical Standards And Conduct
- Category: Generative AI
