Artificial Intelligence in Marketing
Completed by Maximilian Benning
May 5, 2023
10 hours (approximately)
Maximilian Benning's account is verified. Coursera certifies their successful completion of Artificial Intelligence in Marketing
What you will learn
How to use data-driven AI to improve customer engagement
How to develop networked business models and leverage network effects
How to build a sustainable competitive advantage from data gathered on digital platforms
How to use algorithms, networks, and data to create AI Relationship Moments that are personalized to individual customers
Skills you will gain
- Category: Machine Learning Algorithms
- Category: Network Analysis
- Category: AI Personalization
- Category: Network Model
- Category: Digital Marketing
- Category: Competitive Analysis
- Category: AI Integrations
- Category: Business Strategy
- Category: Marketing Strategies
- Category: Marketing Analytics
- Category: Personalized Campaigns
- Category: Artificial Intelligence
