Essential Marketing Frameworks
Completed by Shivani Naresh Rathod
November 12, 2025
12 hours (approximately)
Shivani Naresh Rathod's account is verified. Coursera certifies their successful completion of Essential Marketing Frameworks
What you will learn
Foundational marketing terms and concepts
Key marketing frameworks (e.g., SWOT analysis, 4Ps, 5Cs)
Insights into consumer behavior and their impact on marketing strategies
Skills you will gain
- Category: Market Analysis
- Category: Marketing Channel
- Category: Target Audience
- Category: Business-To-Consumer
- Category: Cross-Channel Marketing
- Category: Market Opportunities
- Category: Consumer Behaviour
- Category: Market Research
- Category: Proposal Development
- Category: Marketing
- Category: Competitive Analysis
- Category: Marketing Planning

