What you will learn

• Gain foundational skills in social media marketing and digital advertising to kickstart your digital marketing or growth hacking journey

• Leverage digital channels like social media (including LinkedIn, Instagram, and Facebook), email, PPC, and content to build marketing strategies

• Identify and analyze target audiences using demographic and psychographic insights to create effective, goal-aligned campaigns

• Recognize career paths and business opportunities to confidently pursue roles in the digital marketing field