Fundamentals of Social Media Advertising
Completed by Giovanna Rodriguez Padilla
March 13, 2024
11 hours (approximately)
Giovanna Rodriguez Padilla's account is verified. Coursera certifies their successful completion of Fundamentals of Social Media Advertising
What you will learn
How to evaluate on which platforms to run social media ad campaigns and what makes an ad effective
How to craft compelling and effective visuals and copy for social media ads
Build an ad directly from your Facebook business page and your Instagram business account
Write a creative brief and create a social media ad
Skills you will gain
- Category: Data-Driven Marketing
- Category: Copywriting
- Category: Brand Management
- Category: Social Media Campaigns
- Category: Campaign Management
- Category: Information Privacy
- Category: Social Media Marketing
- Category: Paid media
- Category: Social Media Content
- Category: Instagram
- Category: Facebook
- Category: Advertising Campaigns

