Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Anderson José da Cruz
October 30, 2017
18 hours (approximately)
Anderson José da Cruz's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Social Media Marketing
- Category: Strategic Marketing
- Category: Social Media Strategy
- Category: Digital Brand Strategy
- Category: Marketing
- Category: Digital Marketing Campaigns
- Category: Digital Media Strategy
- Category: Web Analytics and SEO
- Category: Digital Marketing
- Category: Content Marketing
- Category: Marketing Planning
- Category: Marketing Management
