Introduction to Digital Marketing
Completed by SAAR LIEVE Y VAN ACKER
September 17, 2025
14 hours (approximately)
SAAR LIEVE Y VAN ACKER's account is verified. Coursera certifies their successful completion of Introduction to Digital Marketing
What you will learn
Gain foundational skills in social media marketing and digital advertising to kickstart your digital marketing or growth hacking journey
Leverage digital channels like social media (including LinkedIn, Instagram, and Facebook), email, PPC, and content to build marketing strategies
Identify and analyze target audiences using demographic and psychographic insights to create effective, goal-aligned campaigns
Recognize career paths and business opportunities to confidently pursue roles in the digital marketing field
Skills you will gain
- Category: Digital Analysis
- Category: Digital Marketing
- Category: Digital Media Strategy
- Category: Social Media Campaigns
- Category: Contextual Advertising
- Category: Digital Marketing Tools
- Category: Growth Strategies
- Category: Keyword Research
- Category: Strategic Marketing
- Category: Content Performance Analysis
- Category: Data-Driven Marketing
- Category: Customer Insights
