The Marketing Plan
Completed by ALAN BLANQUICET SALINAS
December 24, 2018
16 hours (approximately)
ALAN BLANQUICET SALINAS's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Marketing Channel
- Category: Marketing Management
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Customer Retention
- Category: Marketing Communications
- Category: Performance Measurement
- Category: Performance Metric
- Category: Financial Management
- Category: Customer Analysis
- Category: Market Research
- Category: Customer Acquisition Management
