Market and Competition in Pricing Strategy
Completed by Lim Yun Shan
August 8, 2017
11 hours (approximately)
Lim Yun Shan's account is verified. Coursera certifies their successful completion of Market and Competition in Pricing Strategy
What you will learn
Market and competition applications in product pricing
How to utilize game theory to influence market pricing
How to leverage competitor pricing models and knowledge of the product lifecycle to price products
Strategies for price discrimination in competitive markets
Skills you will gain
- Category: Revenue Management
- Category: Market Opportunities
- Category: Value Propositions
- Category: Competitive Intelligence
- Category: Market Dynamics
- Category: Target Market
- Category: Game Theory
- Category: Strategic Marketing
- Category: Product Lining
- Category: Strategic Partnership
- Category: Consumer Behaviour
- Category: Commercial Laws
