Google Ads for Beginners
Completed by Randy Allen Farber
April 22, 2026
2 hours (approximately)
Randy Allen Farber's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Digital Advertising
- Category: Target Audience
- Category: Paid media
- Category: Digital Marketing
- Category: Pay Per Click Advertising
- Category: Advertising
- Category: Keyword Research
- Category: Online Advertising
- Category: Return On Investment
- Category: Marketing
- Category: Google Ads
- Category: Campaign Management
